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APAC Consumer Survey 2014: Japan

Japan Major Report | February 2015

In August 2014, CBRE Research conducted its first ever Asia Pacific Consumer Survey, interviewing consumers living in the Asia Pacific region.

The Japan version of the survey included responses from 1,000 male and female consumers in the Greater Tokyo Area. Over half of consumers polled value the overall experience of going shopping. The survey also showed that while most consumers are using the internet to look for specific items, and check prices and product details, they are more likely to shop in brick and mortar stores than online.​


Hiroshi Okubo
Head of Research, Japan
+81 3 5288 9799
  Kaoru Kurisu
+81 3 5288 9267
  Akihisa Sato
Senior Director
Brokerage, Japan
+81 3 5288 9076
Email​​ ​
Shannon Nishimatsu
+81 3 5288 9790

APAC Consumer Survey 2014: Japan

CBREアジア太平洋地域の 消費者調査 2014・日本

APAC Consumer Survey 2014