Business Analytics

CBRE Business Analytics

Analytics. Answers. Action.

The CBRE Business Analytics Team is focused on providing actionable analytics.

Our vision is to drive positive client outcomes by combining data from internal, external, and third party sources, thereby improving visibility into operations and enabling more informed decisions.

We understand that our clients require solutions that are flexible to their unique technology and business environments. Our approach is designed to accommodate those differences and creates distinct advantage for our clients in the following ways:

Big Data Architecture

Our Enterprise Data Platform is built to scale and flex with advances in technology – we can adapt as innovation happens with individual technology systems, data sources, and connections options. Our clients benefit with a long-term solution that grows and changes with the entity rather than a solution that will need to be replaced when technology outpaces it.

Data-Centric

We take a data-centric rather than system-centric approach to data integration and governance. As a result, we are not beholden to prescribed systems or data sources. Our clients benefit by being able to tap data sources outside of its legacy applications and even CBRE systems.

Seamless Integration

We can send integrated data back into client systems as needed, via APIs or web services, using our Enterprise Data Platform. Our clients benefit by receiving integrated data sets, where appropriate, for further use within their business.

Performance Culture

Our performance management culture is centered on empowering our people and clients with information that helps them make better decisions, not just dashboards. Our clients benefit from CBRE’s investment in our platform and in our Business Analytics Team – all of which is solely focused on delivering and supporting scalable integrated data solutions.

CBRE Business Intelligence Architecture

The CBRE Business Intelligence architecture is designed to accommodate virtually all data sources. The diagram below shows how our architecture and data governance process combine to enable truly integrated reporting, while also remaining flexible and scalable.

Figure 1. CBRE BI Architecture

Information is sourced from various systems and tools before undergoing a detailed process to cleanse, conform, consolidate, and audit the data. A single source of common data is then used across multiple systems to establish integrated reports and visual dashboards. These dashboards become the new starting point to investigate, identify, analyze, and answer business-critical decisions.

Data Governance

Data governance is the foundation for our solutions. Strong data governance requires strict adherence to the core governance disciplines: data quality management, information lifecycle management, and security & privacy. Proper and continuous execution of these disciplines allows enterprise data to be trusted and leveraged to for decision making.

Our data governance process for Business Intelligence begins with structured data ingestion, standardization, unification, and mastering. This process ensures that the all of our clients start with a sanitized and validated set of data.

Integrated Reporting Capabilities

We believe effective client reporting begins with a deep understanding of who the client is, their business needs, goals, objectives, and challenges—and the role reporting plays in enabling them to manage and optimize their business.

There are several layers of reporting and capabilities that are available to all clients within the CBRE Business Analytics program. Key Benefits include:

● World Class Dashboards allow for dynamic delivery of data

● Customized Views for different roles within the organization

● Self Service, Standardized and Advanced Analytics Reporting

Our approach also dramatically reduces the cost and time of data acquisition for our clients and CBRE account teams so efforts can be focused on delivering meaningful analytics to drive business outcomes across the organization.